Purple Paths is a London-based AI lab specializing in helping companies achieve significant growth through applied AI products. Since 2018, they have collaborated with organizations to test innovative AI concepts, transforming promising ideas into tangible business opportunities through rapid, focused proof-of-concept projects and full-scale implementations.

Key Services

• Discovery and Ideation: Conducting design sprints to explore the potential of AI technologies, particularly Large Language Models (LLMs), to identify opportunities that leverage industry knowledge.
• System Design: Architecting AI systems with a focus on reliability and scalability, evaluating trade-offs in LLM application design to create robust solutions tailored to unique challenges.
• Build: Rapid prototyping and development of LLM-based solutions, with a polyglot team creating innovative AI applications that deliver measurable impact.
• Ongoing Support and Refinement: Providing continuous support post-delivery, assisting with troubleshooting and ensuring smooth handover to client teams.

Notable Clients

• LexisNexis
• Eurostar
• BBC
• JPMorgan
• Ossa
• Botkube
• Artillery
• Grro

Case Studies

• Grro (2024): Developed a proof of concept for a podcast audience insights platform, creating a lead generation pipeline using an LLM-based multi-agent system to scale their marketplace with sellers and buyers.
• Ossa (2023): Assisted in building an ad server that allows advertisers to schedule and track Generative AI-enabled social ads across multiple platforms simultaneously.
• Botkube (2022): Enhanced automated end-to-end testing coverage for BotKube’s core messaging platform integrations, ensuring reliable delivery of new features across Slack, Discord, and Mattermost.

Why Choose Purple Paths?

• Expertise in Applied AI: Extensive experience in building AI products that drive business growth.
• Collaborative Approach: Working closely with clients to understand their unique challenges and objectives.
• Rapid Prototyping: Ability to quickly develop and test AI solutions, accelerating time-to-value.
• Comprehensive Support: Commitment to ongoing assistance, ensuring seamless integration and operation of AI systems.

For more information or to discuss your project, visit their website.